Moscow TeleShow

International Broadcast Content Market
«Moscow TeleShow» Autumn 2011
World Trade Center «WTC»
November 29 – December 01, 2011

Time	Event	Place
10.00-18.00	Participants registration	Ground floor, Congress Hall, WTC
12.00-12.30	Official opening ceremony	1st floor, Congress Hall, WTC
13.00-15.30	Round-table discussion: «Challenges in Content Distribution in Russia». *Moderator:Alexandra Modestova, REED MIDEM* Speakers: **A. Belenov. (TVzavr.ru) "Challenges in on line content distribution in Russia" I. Pototskiy (STP Content) «Syndication of TV Content for regional broadcasters: problems and solutions” A. Nikitin (VidiMax) “New trends of distributing digital content and the role of access operators in new business models” S. Koshlyakov (“My Planet” TV Channel) «What kind of Content Russia needs» V. Borisov** (RIA Novosti)	Press Hall, 1st floor, Congress Hall, WTC
15.30- 16.30	«Zagrava» - film presentation produced by Zlagoda Studio (Ukraine)	Press Hall, 1st floor, Congress Hall, WTC

10.00-18.00

Participants registration

Ground floor, Congress Hall, WTC

11.00-18.00

Conference «Media brand: TV branding, promotion, design». Speakers:
Brand Block

A.Goodhand, Chief Vice President, Nickelodeon, Viacom International Media Networks, London;

S. Shanovich, head of «SHADESIGN», Moscow;

D.Troitiskiy, CEO “Perets” TV Channel;

Internet Block

E.Skorobogatova. Facebook Russia;

A. Unusov. WebProfiters.;

D.Danilenko. Begun. ;

Creative Block

A.Pasechnik, head of promo service “Gubernia”, Khabarovsk;

A.Nenashev, co-owner and creative director “MIR Made in Russia” comp.;

R.Yurkina, Director of Media Brand Conference

Press Hall, 1st floor, Congress Hall, WTC

Time	Event	Place
10.00-16.00	Market Hours	1st floor, Congress Hall, WTC

Moscow TeleShow: the Second Conference "MediaBrand: TV promotion and design" will be held within International Broadcast Content Market Moscow TeleShow Autumn 2011

We are glad to announce that on November 30, 2011 the Second Conference “MediaBrand: TV promotion and design” will be held within International Broadcast Content Market Moscow TeleShow Autumn 2011.

During the conference the following topics will be raised: effective promotion and design of TV channels and programs. The most interesting case studies of the Central and Regional Russian TV channels will be discussed, as well as the international experience and case studies will be shown and discussed during the conference.

The First Conference “MediaBrand” which was held during Moscow TeleShow Spring 2011 had a very good feedback from the participants, that is why we took the decision to continue the topic.

International Broadcast Content Market Moscow TeleShow is the only and the largest Content Market in Russia, which indicated in Spring 2011 the good tendency of content market growth in comparison with the past 2 years. More than 750 participants from different regions of Russia, CIS, Baltic republics, Western Europe, Asia took part in its work.

The participants visited numerous roundtable discussions organized by NAT (National Association of TV and Radio Broadcasters), ExpoNAT, and Advertising Federation of Regions.

The first day was opened by the roundtable discussion moderated by Alexander Oleinikov, the general producer of "TV Center" TV channel. The topics raised during it, were devoted to acquisition of the content, its difference, and pricing, new tendencies in programming. Programming directors of the main Russian TV Channels as well as producers of content participated in the discussion, which attracted attention of the professional audience.

During the second day of the Market the conference on re-branding of TV channels was held. It was organized by NAT and Advertising Federation of Regions. Reed Midem together with Red Square group of companies carried out a presentation and round table "Distribution of Content at the International Markets".

The recent Moscow TeleShow let us to take the decision to move back to our previous location - World Trade Center (WTC), a well-known place for our regular participants. The main advantage of this place is its perfect location close vicinity to the historical center of Moscow, lots of restaurants, Crowne Plaza hotel, and walking distance from metro.

We have already started the registration. Hurry up! If you would like to make a presentation or a seminar, please let us know.

The gold sponsor

Moscow TeleShow: the Second Conference "MediaBrand: TV promotion and design" will be held within International Broadcast Content Market Moscow TeleShow Autumn 2011

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Participants catalogue